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Design

Simply Styled Sites’ Favorite Website Trends 2017

By Design No Comments

Well, who doesn’t want to be trendy?  Embrace it, it’s a good thing, and it helps when catering to your users.  As a company with a website these days, when you’re organically searched and found, your website is your user’s first impression.  And when I say user, I mean potential client.  And by potential client, I mean more money for you.  With a hip, current site it’s important to stay on top of the latest technology, trends, and ways websites interact with users.  From design to marketing to psychology, here are a few of my favorite trends for 2017.

  • Brighter Colors & Gradients

    such as Instagram’s new logo

  • Image Overlays

    Dark, white, or color overlays are a great way to include a sharp picture, by putting simple writing on top.  Just makes a bold statement for a simple message.  And who doesn’t like puppy feet?  Check our our client, Cincinnati Lab Rescue‘s, site.

  • Bolder Fonts with Outlines or Images

    Try combining a few trends like our clients at Webb-Cleff Architecture & Engineering did.  A dark overylay, with bold cut out letters.  Looks awesome!

  • More Animation

    Maybe just because it’s fun and makes people smile.

  • Less Static, More Dynamic

    We’re not just “informational only” anymore.  Our sites need to be built with a solid foundation for growth, marketing, and user interaction.  Technology changes so quickly, our need to be adaptable and evolve quickly without having to redo our sites every 2 years.

  • Increased interaction and engagement

    Just like social media, let’s use our sites as a platform: more signups, more surveys, more comments and discussions.  People like having and expressing their opinions, so let’s increase engagement!  Besides, it’s fun and we all desire to be a part of something.

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