Trusted Partners
Our Core Team
Laurie & Betsy have worked together for over a decade. We initially met because of our white german shepherds, and quickly formed a loyal bond. Both maintaining a ridiculously high work ethic and undeniable responsibility to our clients’ well-being, we meticulously build websites and brands that continue to impress. We formally joined forces creating Pursu Agency as an extension to our individual companies, and combined our talents along with an extensive team of contractors to create an even greater impact including strategy, consultation, coaching, and customization. We look forward to working with you to match any of your business needs.
Laurie Barron is a creative entrepreneur encompassing an energetic personality as big as her dreams. She founded Simply Styled Sites in 2011 and Co-Founded Pursu Agency in 2022, both specializing in quality web design and bespoke design services. Her optimistic demeanor, drive towards perfection, and innovative thinking led her to leave her corporate job in Indiana and move to Southern California in 2006. Laurie aspires to help others move forward in a positive, less intimidating environment and manage people’s frustrations with technology and early-stage businesses. Ultimately, Laurie reduces her clients’ stress and anxiety about the evolving tech world through patience, education, and the use of effective designs and tools.
Laurie’s credentials span to include over 15 years of web development experience and a degree in Accounting and Computer Information Systems from Indiana University. She also earned credentials in her masters program in HCI, Informatics in Human Computer Interaction, from IUPUI – focusing on Usability and User Experience. Early in her career, she founded and custom built an e-commerce platform called 3 B Street, a website for selling handmade goods, which was dubbed “The Nordstrom of Etsy.”
Laurie spends her personal time with her 3 pets: her German Shepherd dog, Kali; silly cat, Petey; and beautiful cat, Izzy. She also coaches masters swimming, swims laps regularly, and plays beach volleyball in sunny San Diego.
Betsy Holt is a creative mastermind – [kree-ay-tiv mas-ter-meynd] n. an imaginative evil genius who uses her creative notions for good, possesses graphic design prowess and is an expert at all things branding. She types, clicks and scrolls away her days creating logos, websites, landing pages, packaging and other creatively crafted designs. Betsy takes pride in creating unique graphic design for businesses of all shapes and sizes to help them take their branding and marketing to the next level. When she’s not off saving the world from a barrage of bad design, she loves creating and building things using her hands (and power tools, of course, with her husband by her side and her white german shepherd there to supervise.
If you’d like to work with Betsy send her an email, she’s awfully friendly, it must be that good ol’ southern charm.
